5 Marketing Mistakes And How to fix it

In fact, almost all businesses actually able to increase the clappers. That if they want to correct some mistakes. Especially in how to build a good marketing strategy. 

Keep your attention to this 5 (five) kinds of mistakes in marketing management :

1. Does not have a uniqueness that distinguishes itself from competitors.

Why should it unique? And uniqueness of what is meant? 

Uniqueness is a characteristic that will be a special attraction for consumers. This characteristic can be a cheaper price, without compromising the quality of course. 

Or it could be in terms of service. For example give a longer warranty period than usual, and others. Or it could also provide various, bonuses, gifts, souvenirs and so forth. 

The uniqueness is needed to make consumers feel lucky, get more, and can directly differentiate from its competitors. Uniqueness that will make consumers feel getting more than the price paid. 

Uniqueness is not only beneficial to the business owner himself, but also for consumers.

2. Not prepare a strategy to make advanced bidding. 

We already have a main product, is very important to find other products are also related. Then prepare to be a subsequent offering. 

This example, let’s say your product is textbook. But why stop there? Why not prepare other products related? For example learning equipment, courses, private tutor, and others. 

By preparing a strategy to offer advanced, means to give you the opportunity to get additional revenue. Many business people do not realize the importance of this strategy. And just focus on selling the main product only.

Though often happens, the next bidding  more profitable. For example, a photographer who charges 10 grand for a photo. But after that, she offered to decorate picture frames. 

We found a lot of internet marketers who want to provide free ebook on the internet. Though they are adequately qualified ebook, and definitely sold if sold. At that time, they did not ask for compensation in the form of money, but only an email address. Why? 

Because, by providing an email address, then you have permitted them to conduct follow-up bargains. 

Initial follow-up is vital to every business. If you limit yourself to only one sale, then you will lose many opportunities. 

In the internet marketing world this is known also as the need for internet marketing strategies.

3. Failed to provide confidence and ease 

Not surprisingly, we see many companies that have not been realized how important it is to give confidence and the impression that doing business with them is easy, maybe even enjoyable. 

Why would they want to make things difficult? 

Really every businessman to realize that they will lose customers if the customers feel frustrated or dissatisfied? 

Is it true that consumer satisfaction is the main thing? Do not let this happen to your business.  Internet marketing services, you always make it feasible as a main point in running your online business marketing. 

Here are some tips that will make consumers become easy and sure to do business with you: 

• When consumers call. 
The way you answer or serve is vital. This is an opportunity to introduce ourselves. If the customer gets an unpleasant impression, maybe you will lose the opportunity for profit. 

• Smile, and the whole world will smile with you. 
A smile will make it easy for consumers to do business with you. No one who thinks that a smile is just a marketing tool, because the essence of a smile more than just ethics and decency. A smile will make consumers feel happy and appreciated. 

• Provide fast service. 
Time is important for consumers. They do not want anyone to take it. It would look very unprofessional if you let customers wait too long. 

4. Failed to find out what the consumers want. 

Very ironic that many business people who may be due less to master marketing, does not provide enough time to find out for sure, what the consumers want and in need. 

They just want their products sold. By assuming that the product is certainly desirable. But it was not the underlying assumption of facts. And while no one would buy, they blame so many things. 

Excessive self-confidence, without the underlying knowledge and marketing capabilities, will lead to arrogance and blind belief. 

There is no other way for marketers to know what they want, except to make time to do it. 

If you want other people to do business with you, then you should be able to fulfill the desire for the following things: 

• Quality is better.

• The services faster.

• Prices were cheaper.

• Confidence to quality.

• All the things that make life so much easier.

• Products that can make them look better.

• Items that can be used repeatedly.

• Products that last longer.

• Something that produces solutions.

• The things that work more effectively.

• The things that make life so much fun.

• The things that give more benefits. 

5. Failed in giving a reason. 

We offer the products or services, whether through media or directly, always include the reason. Tell them the clear identification on you, your business, your company, your products or your services. 

Give a reason related to the price. If cheaper, how can it be? Is it because the cost of production? Delivery? Or if more expensive, why? Is it because of its quality? Materials? How to workmanship? Or whatever it is, you should prepare a clear description. 

Tell them why they should buy from you. Make a compelling reason, can be trusted, actual, and honest. Explain why they should entrust their money to you. 

To the five points above very positive to be applied to your business, especially for those of you who seriously on the path to go through internet marketing. Hopefully you can become a successful internet marketing specialist.